About - Center Line Wheels

About Us

The BeginningThe Beginning

The Beginning

It’s 1970, and in the heart of California’s fertile ground of hot rod culture, amidst the roar of engines and the scent of burning rubber – a legend was born.  Ray Lipper, an engineer and visionary wheel designer, founded Center Line Wheels; a brand that would redefine wheel performance and style and become an iconic symbol of automotive excellence for decades to come.

Our RiseOur Rise

Our Rise

With meticulous attention to detail and a relentless pursuit of perfection, Center Line Wheels quickly gained a reputation for producing wheels of unparalleled quality and distinctiveness. The designs were revolutionary, featuring sleek lines, bold contours, and advanced materials that set them apart from anything else on the market.

Our ReputationOur Reputation

Our Reputation

At a time when customization was king and drag racing was a way of life for many, Center Line Wheels became synonymous with attention to detail and cutting-edge aesthetics. The wheels were not just accessories; enthusiasts everywhere coveted the unmistakable look and unparalleled technology that only Center Line Wheels could provide.

Our PassionOur Passion

Our Passion

But it wasn’t just about the product – it was about the passion behind it. Center Line Wheels was more than just a company; it was a community of like-minded individuals united by their love of all things automotive. From the engineers and designers who meticulously crafted each wheel, to the drivers who trusted them on the track and the road; everyone shared a common bond – a dedication to pushing the limits and embracing the thrill of the ride.

Our LegacyOur Legacy

Our Legacy

Whether it was on the racetracks of Southern California or the streets of Detroit, cars equipped with Center Line wheels stood out from the crowd, the sleek aerodynamic designs and precision engineering set new standards for automotive excellence.

The Legend LivesThe Legend Lives

The Legend Lives

Today, decades later, Center Line Wheels remains a beacon of excellence, inspiring a new generation of enthusiasts to chase their dreams and push the limits of what’s possible behind the wheel. From the streets to the tracks, the legend of Center Line lives on, its wheels spinning tales of innovation, reliability, and the enduring spirit of automotive adventure.